Day: March 8, 2019

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A woman drinking from a can of Feminism Lite

A Meaningful International Women’s Day? More than Marketing

The way this day is celebrated easily lends itself to what has been labelled ‘Pop Feminism’, which centres on slogans, accessories and empowering soundbites rather than active, meaningful change. It has led to the easy commercialisation of the day, with pink cupcakes and discount spa days being flogged as gifts to show your appreciation of the women in your life.

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